
Marriott (MAR) Stock Forecast & Price Target
Marriott (MAR) Analyst Ratings
Bulls say
Marriott International is a strong and stable company with a diverse portfolio of 30 well-established brands, and a large presence in North America. Their asset-light business model, strong cash flow generation, and potential for growth in international markets make them a relative safe haven stock, despite some concerns about valuation and efficiency. With a positive outlook on the overall hotel market and Marriott's strong position in the industry, this analyst believes that the company's projections for 2026 RevPAR and Net Rooms Growth are achievable and may even exceed expectations.
Bears say
Marriott International is facing potential challenges in the luxury segment, with only 10% of total rooms allocated to this category. Furthermore, the company heavily relies on managed and franchised properties, leaving them vulnerable to franchisee failures. While the recent increase in credit card fees has boosted their financials, their valuation of 29x 2027 P/E is a cause for concern given their expected EBITDA growth of only 8% per annum and EPS growth of 10-14%.
This aggregate rating is based on analysts' research of Marriott and is not a guaranteed prediction by Public.com or investment advice.
Marriott (MAR) Analyst Forecast & Price Prediction
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